Lulu: The Application That Helps Females Prepare Smarter Dating Choices

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TL;DR: If you have ever wished you could potentially review the guys you date, or perhaps the guys you know who will make great times, as if you review restaurants, subsequently Lulu will make your entire desires be realized. Given that first-ever app for only women dating apps, Lulu is actually bringing the lead-in this industry, helping ladies create better relationship choices and males come to be better daters.

From Amazon to Yelp, we’re in a world where everyone loves to examine situations. Everybody else can’t hold off to share their unique view about their newest meal or the final apartment they stayed in, exactly what in regards to the newest man they went on a night out together with?

Well Lulu is the ideal outlet for doing just that.

Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is an exclusive social networking that provides women the opportunity to speed the men they date, advise date-worthy guys and share personal experiences with many different similar women.

It is like speaking with the best friend

Chong and Schwartz had gotten the theory for Lulu after Chong had a memorable all-girls brunch experience. From swapping stories about professions to Valentine’s Day programs, she expected she could bottle that feeling of camaraderie and set it to great utilize.

In 2013, that eyesight turned into possible in the form of Lulu, a place in which females can seem to be secure when discussing their unique really love lives.

Director of promotional Deborah Singer stated this has been quite a while coming for a software similar to this in the business, particularly with suggestions becoming so popular in other components of life.

«Women today have guidelines about all things in their own everyday lives… yet we do not get recommendations for some thing as essential as connections and times,» she stated. «We believe that’s a really essential place for ladies getting well informed and possess details [about] in order to really make smarter decisions for themselves.»

Should it be status males they have gone aside with, advocating top-quality dudes some other customers or making pal associations, Lulu has made a serious influence.

«In my opinion we are getting a unique details coating into the online dating space,» Singer stated. «Dating is something that does not have that information level, therefore see our selves as delivering info to this industry.»

Lulu shines from other apps because Chong and Schwartz, plus everybody regarding staff, allow their characters shine through, offering down that feeling of chatting with a truly good sweetheart.

According to Singer, Lulu is very preferred among university ladies, that are in another matchmaking planet and are generally finding female pals to visit for guidelines regarding dudes they truly are fulfilling on campus.

Lulu additionally throws the privacy and safety of their users initial. The application makes use of Facebook to verify sex, get older (not one person under 17 is actually permitted to join) and buddies groups.

But don’t believe men aren’t allowed within women club

In will, Lulu permitted guys to start out utilising the application when they were contemplating being assessed.

Male users can easily see their own general score and which hashtags women are using to explain all of them, like «#AlwaysDelighted» or «#WearsEdHardy.»

Nonetheless can access information that presents just how females rank all of them on attributes for example wit, kissing abilities and much more.

Lulu’s editorial staff actually offers guys specialized articles that offer internet dating advice for the certain specified areas they want enhancement in.

Women can also ask the males their unique viewpoints on several topics, including anal sex or producing a commitment.

Thus far a lot more than one million guys have actually joined, with a typical analysis getting a seven, several also check the application 3 x on a daily basis.

«We saw that there was a real food cravings from guys to style of get statistics regarding what women had been stating about them,» Singer mentioned. «Our purpose is always to really help guys boost. Exactly like you would use Bing Analytics on the web site to improve it, this might be particular Google Analytics for dudes.»

Creating a secure, good environment for all

Unlike websites like Yelp or TripAdvisor, Lulu will not allow ladies to create available opinions within critiques.

Women are offered multiple-choice options when reviewing the men and various other females can agree or differ making use of the review, which Singer mentioned encourages an optimistic environment and helps to keep user reviews from becoming needlessly mean.

«we are rating people – we are rating men. We understand that this is actually a delicate and provocative thing to get carrying out, so we would like to do it in a thoughtful way plus a constructive means,» she stated. «We heard through the very beginning from ladies they didn’t desire to be an integral part of some thing mean, so we chose that this style would maintain that environment.»

Lulu will use that same format in the foreseeable future whenever expanding to other common verticals like beauty, travel or business.

«you want to go to someplace where ladies are arriving at Lulu and it’s really variety of their unique major place to go for getting information from other females,» Singer mentioned. «We’re actually concentrated on the product and continuing to create tactics to assist females share further and obtain guidelines.»

So if you’re ready to unleash your girlfriend chat, grab Lulu (at no cost!) within the App Store or Google Enjoy.